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      1. Personalized Nutrition Market by Product Type (Active measurement, Standard measurement), Application (Standard supplements, Disease-based), End Use (Direct-to-consumer, Wellness & Fitness centers, Hospitals & Clinics), and Region - Global Forecast to 202

        Personalized Nutrition Market by Product Type (Active measurement, Standard measurement), Application (Standard supplements, Disease-based), End Use (Direct-to-consumer, Wellness & Fitness centers, Hospitals & Clinics), and Region - Global Forecast to 2025

        “Increase in consumer preferences due to the risein health awareness to drive the market growth for personalized nutrition.”

        The global personalized nutrition market size is projected to grow from USD8.2billion in 2020 to USD 16.4billion by 2025, recording a compound annual growth rate (CAGR) of 15.0% during the forecast period. The increase in awareness pertaining to the benefits of consuming nutrients has encouraged consumers to opt for a more personalized approach. The growing awareness among consumers has led to an increase in acceptance of products with high nutritional value, whichis projected to drive the demand for personalized nutrition. In addition, technological advancements and the rise in investments and collaborations by key players in the personalized nutrition market are factors that are projected to provide growth opportunities for key players. However, the high cost of nutrition programs and dietary supplements is a key factor that is projected to hinder the growth of the market.

        “The active measurement segment is projected to dominate the market during the forecast period.”
        The active measurement segment is segmented as app, testing kit, and program. These usually provide personalized recommendations based on individual requirements. The growing demand for tools by consumers to obtain personalized dietary recommendations on the basis of nutrient, metabolic, and genetic profile is projected to drive the demand for testing kits, apps, and personalized programs. Thus, this segment is projected to dominate the market during the forecast period.

        “The lifestyle segment is projected to grow at a higher growth rate during the forecast period.”
        Dietary habits are one of the major factors responsible for lifestyle diseases. The changing lifestyle and irregularity in terms of the actual nutrients being consumed are factors that have led to an increase in lifestyle diseases,driving the demand for personalized nutrition.

        “The direct-to-consumer segment is projected to grow at a higher growth rate during the forecast period.”

        The direct-to-consumer segment is projected to grow at a higher rate during the forecast period due to the changing preferences among consumers pertaining to the nutritional products available in the market. In addition, an increase in the aging population in the homecare sector is projected to drive the demand for personalized solutions. The growing demand for premiumpersonalized nutrition products by consumers is projected to drive the growth of the personalized nutrition market.

        “The North Americaregion is projected to dominate themarket during the forecast period.”
        The Asia Pacificregionis projected to grow at the highest CAGR between 2019 and 2025.The rising urbanization, growing health awareness, and increasing disposable income among consumers are a few factors that are projected to drive the demand for personalized nutrition in the region. Countries such as Japan and South Korea will majorly contribute to the growth of the personalized nutrition market in Asia Pacific.

        In-depth interviews were conducted with CXOs, managers, and key executives from various key organizations operating in the personalized nutrition market.

        By Value Chain:Manufacturers: 85%, Suppliers: 15%
        By Designation:Managers:45%, CXOs: 33%, and Executives: 22%
        By Region:North America: 60%, Europe: 18%, Asia Pacific: 10%,Rowe: 12%

        The personalized nutrition marketcomprisesmajor players, such as Amway (US), BASF (Germany), DSM (Netherlands), DNAfit (UK), Wellness Coaches (US), Care/of (US), DNAlysis (South Africa), Zipongo (US), Nutrigenomix (US) and Atlas Biomed Group Limited (UK). The study includes an in-depth competitive analysis of these players in the personalized nutrition market, with their company profiles, recent developments, and key market strategies.

        Research Coverage
        The study covers the personalized nutrition marketacross segments. It aims at estimating the market size and its growth potential across different segments, such asapplication, enduse, producttype,and region. The study also includes an in-depth competitive analysis of key players in the market, along with their company profiles, key observations related to product and business offerings, recent developments, and key market strategies.

        Key Benefits of Buying the Report
        The report will help market leaders/new entrants with information on the closest approximations of revenue numbers for the overall personalized nutrition market and subsegments. This report will help stakeholders understand the competitive landscape and gain more insights to position their businesses better and plan suitable go-to-market strategies. The report will also helpstakeholders understand the pulse of the market and will provide them with information on key market drivers, restraints, challenges, and opportunities.


        • INTRODUCTION
          • OBJECTIVES OF THE STUDY
          • MARKET DEFINITION
          • STUDY SCOPE
          • PERIODIZATION CONSIDERED
          • CURRENCY CONSIDERED
            • Table USD EXCHANGE RATES, 2014-2018
          • STAKEHOLDERS
        • RESEARCH METHODOLOGY
          • RESEARCH DATA
            • SECONDARY DATA
            • PRIMARY DATA
          • MARKET SIZE ESTIMATION
            • PERSONALIZED NUTRITION MARKET SIZE ESTIMATION- METHOD 1
            • PERSONALIZED NUTRITION MARKET SIZE ESTIMATION- METHOD 2
            • PERSONALIZED NUTRITION MARKET SIZE ESTIMATION NOTES
          • DATA TRIANGULATION
          • ASSUMPTIONS FOR THE STUDY
          • LIMITATIONS OF THE STUDY
        • EXECUTIVE SUMMARY
          • Table PERSONALIZED NUTRITION MARKET SNAPSHOT, 2020 VS. 2025
        • PREMIUM INSIGHTS
          • GROWTH OPPORTUNITIES IN THE PERSONALIZED NUTRITION MARKET
          • PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019
          • NORTH AMERICA: PERSONALIZED NUTRITION MARKET, BY KEY APPLICATIONS AND COUNTRIES
          • PERSONALIZED NUTRITION MARKET, BY END USE AND REGION, 2019
          • PERSONALIZED NUTRITION MARKET, BY KEY COUNTRY, 2019
        • MARKET OVERVIEW
          • INTRODUCTION
          • MARKET DYNAMICS
            • DRIVERS
            • RESTRAINTS
            • OPPORTUNITIES
            • CHALLENGES
          • PATENT ANALYSIS
            • Table LIST OF IMPORTANT PATENTS FOR PERSONALIZED NUTRITION, 2013-2018
          • REGULATIONS
        • CASE STUDY DEPICTING GROWTH OF THE PERSONALIZED NUTRITION MARKET
          • INTRODUCTION
          • EVOLUTION AND GROWTH OF THE PERSONALIZED NUTRITION MARKET
          • INTRODUCTION PHASE: LATE 2010
          • NEW ENTRANT (START-UP) PHASE, KEY COMPANIES, 2011-2015
          • DISRUPTION/PARTNERSHIP PHASE, KEY COMPANIES, 2015-2019
          • FUTURE EXPANSION AND OPPORTUNITIES: 2020 AND BEYOND
        • PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE
          • INTRODUCTION
            • Table PERSONALIZED NUTRITION MARKET SIZE, BY PRODUCT TYPE, 2018-2025 (USD MILLION)
          • ACTIVE MEASUREMENT
            • GROWING AWARENESS ABOUT CUSTOMIZABLE NUTRITIONAL SOLUTIONS TO DRIVE THE DEMAND FOR PERSONALIZED NUTRITION
              • Table ACTIVE MEASUREMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
              • Table ACTIVE MEASUREMENT MARKET SIZE, BY SUBTYPE, 2018-2025 (USD MILLION)
            • APP
            • TESTING KITS
            • PROGRAMS
          • STANDARD MEASUREMENT
            • RISING HEALTH AWARENESS TO DRIVE THE DEMAND FOR STANDARD MEASUREMENT PLANS
              • Table STANDARD MEASUREMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
        • PERSONALIZED NUTRITION MARKET, BY APPLICATION
          • INTRODUCTION
            • Table PERSONALIZED NUTRITION MARKET SIZE, BY APPLICATION, 2018-2025 (USD MILLION)
          • STANDARD SUPPLEMENTS
            • GROWING AWARENESS ABOUT THE NUTRITIONAL DEFICIENCY AND CUSTOMIZABLE SOLUTIONS AVAILABLE TO DRIVE THE MARKET GROWTH
              • Table STANDARD SUPPLEMENTS MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
              • Table STANDARD SUPPLEMENTS MARKET SIZE, BY SUBTYPE, 2018-2025 (USD MILLION)
            • HEALTH NUTRITION
            • SPORTS NUTRITION
          • DISEASE-BASED
            • CHANGING LIFESTYLE AND CUSTOMIZED SOLUTIONS TO PREVENT DISEASES ARE SOME OF THE MAJOR FACTORS DRIVING THE GROWTH OF THE DISEASE-BASED SEGMENT
              • Table DISEASE-BASED MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
              • Table DISEASE-BASED MARKET SIZE, BY SUBTYPE, 2018-2025 (USD MILLION)
            • LIFESTYLE
            • INHERITED
        • PERSONALIZED NUTRITION MARKET, BY END USE
          • INTRODUCTION
            • Table PERSONALIZED NUTRITION MARKET SIZE, BY END USE, 2018-2025 (USD MILLION)
          • DIRECT-TO-CONSUMER
            • INCREASING DEMAND FOR NUTRITIONAL SUPPLEMENTS TO DRIVE THE MARKET GROWTH
              • Table DIRECT-TO-CONSUMER MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
          • WELLNESS & FITNESS CENTERS
            • RISE IN HEALTH-CONSCIOUS POPULATION TO DRIVE THE DEMAND FOR PERSONALIZED NUTRITION IN WELLNESS & FITNESS CENTERS
              • Table WELLNESS & FITNESS CENTERS MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
          • HOSPITALS & CLINICS
            • PREVENTIVE HEALTHCARE IN HOSPITALS AND CLINICS TO DRIVE THE MARKET GROWTH
              • Table HOSPITALS & CLINICS MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
          • INSTITUTIONS
            • GROWING DEMAND FOR PERSONALIZED PROGRAMS TO IMPROVE EFFICIENCY AND PRODUCTIVITY OF INDIVIDUALS
              • Table INSTITUTIONS MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
        • PERSONALIZED NUTRITION MARKET, BY REGION
          • INTRODUCTION
          • NORTH AMERICA
            • Table NORTH AMERICA: PERSONALIZED NUTRITION MARKET SIZE, BY COUNTRY, 2018-2025 (USD MILLION)
            • Table NORTH AMERICA: PERSONALIZED NUTRITION MARKET SIZE, BY PRODUCT TYPE, 2018-2025 (USD MILLION)
            • Table NORTH AMERICA: PERSONALIZED NUTRITION MARKET SIZE, BY APPLICATION, 2018-2025 (USD MILLION)
            • Table NORTH AMERICA: PERSONALIZED NUTRITION MARKET SIZE, BY END USE, 2018-2025 (USD MILLION)
            • US
              • Table US: PERSONALIZED NUTRITION MARKET SIZE, BY PRODUCT TYPE, 2018-2025 (USD MILLION)
              • Table US: PERSONALIZED NUTRITION MARKET SIZE, BY APPLICATION, 2018-2025 (USD MILLION)
              • Table US: PERSONALIZED NUTRITION MARKET SIZE, BY END USE, 2018-2025 (USD MILLION)
            • CANADA
              • Table CANADA: PERSONALIZED NUTRITION MARKET SIZE, BY PRODUCT TYPE, 2018-2025 (USD MILLION)
              • Table CANADA: PERSONALIZED NUTRITION MARKET SIZE, BY APPLICATION, 2018-2025 (USD MILLION)
              • Table CANADA: PERSONALIZED NUTRITION MARKET SIZE, BY END USE, 2018-2025 (USD MILLION)
            • MEXICO
              • Table MEXICO: PERSONALIZED NUTRITION MARKET SIZE, BY PRODUCT TYPE, 2018-2025 (USD MILLION)
              • Table MEXICO: PERSONALIZED NUTRITION MARKET SIZE, BY APPLICATION, 2018-2025 (USD MILLION)
              • Table MEXICO: PERSONALIZED NUTRITION MARKET SIZE, BY END USE, 2018-2025 (USD MILLION)
          • EUROPE
            • Table EUROPE: PERSONALIZED NUTRITION MARKET SIZE, BY COUNTRY, 2018-2025 (USD MILLION)
            • Table EUROPE: PERSONALIZED NUTRITION MARKET SIZE, BY PRODUCT TYPE, 2018-2025 (USD MILLION)
            • Table EUROPE: PERSONALIZED NUTRITION MARKET SIZE, BY APPLICATION, 2018-2025 (USD MILLION)
            • Table EUROPE: PERSONALIZED NUTRITION MARKET SIZE, BY END USE, 2018-2025 (USD MILLION)
            • GERMANY
              • Table GERMANY: PERSONALIZED NUTRITION MARKET SIZE, BY PRODUCT TYPE, 2018-2025 (USD MILLION)
              • Table GERMANY: PERSONALIZED NUTRITION MARKET SIZE, BY APPLICATION, 2018-2025 (USD MILLION)
              • Table GERMANY: PERSONALIZED NUTRITION MARKET SIZE, BY END USE, 2018-2025 (USD MILLION)
            • FRANCE
              • Table FRANCE: PERSONALIZED NUTRITION MARKET SIZE, BY PRODUCT TYPE, 2018-2025 (USD MILLION)
              • Table FRANCE: PERSONALIZED NUTRITION MARKET SIZE, BY APPLICATION, 2018-2025 (USD MILLION)
              • Table FRANCE: PERSONALIZED NUTRITION MARKET SIZE, BY END USE, 2018-2025 (USD MILLION)
            • UK
              • Table UK: PERSONALIZED NUTRITION MARKET SIZE, BY PRODUCT TYPE, 2018-2025 (USD MILLION)
              • Table UK: PERSONALIZED NUTRITION MARKET SIZE, BY APPLICATION, 2018-2025 (USD MILLION)
              • Table UK: PERSONALIZED NUTRITION MARKET SIZE, BY END USE, 2018-2025 (USD MILLION)
            • ITALY
              • Table ITALY: PERSONALIZED NUTRITION MARKET SIZE, BY PRODUCT TYPE, 2018-2025 (USD MILLION)
              • Table ITALY: PERSONALIZED NUTRITION MARKET SIZE, BY APPLICATION, 2018-2025 (USD MILLION)
              • Table ITALY: PERSONALIZED NUTRITION MARKET SIZE, BY END USE, 2018-2025 (USD MILLION)
            • SPAIN
              • Table SPAIN: PERSONALIZED NUTRITION MARKET SIZE, BY PRODUCT TYPE, 2018-2025 (USD MILLION)
              • Table SPAIN: PERSONALIZED NUTRITION MARKET SIZE, BY APPLICATION, 2018-2025 (USD MILLION)
              • Table SPAIN: PERSONALIZED NUTRITION MARKET SIZE, BY END USE, 2018-2025 (USD MILLION)
            • REST OF EUROPE
              • Table REST OF EUROPE: PERSONALIZED NUTRITION MARKET SIZE, BY PRODUCT TYPE, 2018-2025 (USD MILLION)
              • Table REST OF EUROPE: PERSONALIZED NUTRITION MARKET SIZE, BY APPLICATION, 2018-2025 (USD MILLION)
              • Table REST OF EUROPE: PERSONALIZED NUTRITION MARKET SIZE, BY END USE, 2018-2025 (USD MILLION)
          • ASIA PACIFIC
            • Table ASIA PACIFIC: PERSONALIZED NUTRITION MARKET SIZE, BY COUNTRY, 2018-2025 (USD MILLION)
            • Table ASIA PACIFIC: PERSONALIZED NUTRITION MARKET SIZE, BY PRODUCT TYPE, 2018-2025 (USD MILLION)
            • Table ASIA PACIFIC: PERSONALIZED NUTRITION PRODUCT TYPE MARKET SIZE, BY APPLICATION, 2018-2025 (USD MILLION)
            • Table ASIA PACIFIC: PERSONALIZED NUTRITION MARKET SIZE, BY END USE, 2018-2025 (USD MILLION)
            • CHINA
              • Table CHINA: PERSONALIZED NUTRITION MARKET SIZE, BY PRODUCT TYPE, 2018-2025 (USD MILLION)
              • Table CHINA: PERSONALIZED NUTRITION MARKET SIZE, BY APPLICATION, 2018-2025 (USD MILLION)
              • Table CHINA: PERSONALIZED NUTRITION MARKET SIZE, BY END USE, 2018-2025 (USD MILLION)
            • JAPAN
              • Table JAPAN: PERSONALIZED NUTRITION MARKET SIZE, BY PRODUCT TYPE, 2018-2025 (USD MILLION)
              • Table JAPAN: PERSONALIZED NUTRITION MARKET SIZE, BY APPLICATION, 2016-2025 (USD MILLION)
              • Table JAPAN: PERSONALIZED NUTRITION MARKET SIZE, BY END USE, 2018-2025 (USD MILLION)
            • SOUTH KOREA
              • Table SOUTH KOREA: PERSONALIZED NUTRITION MARKET SIZE, BY PRODUCT TYPE, 2018-2025 (USD MILLION)
              • Table SOUTH KOREA: PERSONALIZED NUTRITION MARKET SIZE, BY APPLICATION, 2018-2025 (USD MILLION)
              • Table SOUTH KOREA: PERSONALIZED NUTRITION MARKET SIZE, BY END USE, 2018-2025 (USD MILLION)
            • AUSTRALIA
              • Table AUSTRALIA: PERSONALIZED NUTRITION MARKET SIZE, BY PRODUCT TYPE, 2018-2025 (USD MILLION)
              • Table AUSTRALIA: PERSONALIZED NUTRITION MARKET SIZE, BY APPLICATION, 2018-2025 (USD MILLION)
              • Table AUSTRALIA: PERSONALIZED NUTRITION MARKET SIZE, BY END USE, 2018-2025 (USD MILLION)
            • REST OF ASIA PACIFIC
              • Table REST OF ASIA PACIFIC: PERSONALIZED NUTRITION MARKET SIZE, BY PRODUCT TYPE, 2018-2025 (USD MILLION)
              • Table REST OF ASIA PACIFIC: PERSONALIZED NUTRITION MARKET SIZE, BY APPLICATION, 2018-2025 (USD MILLION)
              • Table REST OF ASIA PACIFIC: PERSONALIZED NUTRITION MARKET SIZE, BY END USE, 2018-2025 (USD MILLION)
          • REST OF THE WORLD
            • Table REST OF THE WORLD: PERSONALIZED NUTRITION MARKET SIZE, BY COUNTRY, 2018-2025 (USD MILLION)
            • Table REST OF THE WORLD: PERSONALIZED NUTRITION MARKET SIZE, BY PRODUCT TYPE, 2018-2025 (USD MILLION)
            • Table REST OF THE WORLD: PERSONALIZED NUTRITION MARKET SIZE, BY APPLICATION, 2018-2025 (USD MILLION)
            • Table REST OF THE WORLD: PERSONALIZED NUTRITION MARKET SIZE, BY END USE, 2018-2025 (USD MILLION)
            • SOUTH AMERICA
              • Table SOUTH AMERICA: PERSONALIZED NUTRITION MARKET SIZE, BY PRODUCT TYPE, 2018-2025 (USD MILLION)
              • Table SOUTH AMERICA: PERSONALIZED NUTRITION MARKET SIZE, BY APPLICATION, 2018-2025 (USD MILLION)
              • Table SOUTH AMERICA: PERSONALIZED NUTRITION MARKET SIZE, BY END USE, 2018-2025 (USD MILLION)
            • MIDDLE EAST
              • Table MIDDLE EAST: PERSONALIZED NUTRITION MARKET SIZE, BY PRODUCT TYPE, 2018-2025 (USD MILLION)
              • Table MIDDLE EAST: PERSONALIZED NUTRITION MARKET SIZE, BY APPLICATION, 2018-2025 (USD MILLION)
              • Table MIDDLE EAST: PERSONALIZED NUTRITION MARKET SIZE, BY END USE, 2018-2025 (USD MILLION)
            • AFRICA
              • Table AFRICA: PERSONALIZED NUTRITION MARKET SIZE, BY PRODUCT TYPE, 2018-2025 (USD MILLION)
              • Table AFRICA: PERSONALIZED NUTRITION MARKET SIZE, BY APPLICATION, 2018-2025 (USD MILLION)
              • Table AFRICA: PERSONALIZED NUTRITION MARKET SIZE, BY END USE, 2018-2025 (USD MILLION)
        • COMPETITIVE LANDSCAPE
          • OVERVIEW
          • COMPETITIVE LEADERSHIP MAPPING (BY TECHNOLOGY)
            • DYNAMIC DIFFERENTIATORS
            • INNOVATORS
            • VISIONARY LEADERS
            • EMERGING COMPANIES
          • STRENGTH OF PRODUCT PORTFOLIO
          • BUSINESS STRATEGY EXCELLENCE
          • COMPETITIVE LEADERSHIP MAPPING (PRODUCTS AND PLANS)
            • DYNAMIC DIFFERENTIATORS
            • INNOVATORS
            • VISIONARY LEADERS
            • EMERGING COMPANIES
          • STRENGTH OF PRODUCT PORTFOLIO
          • BUSINESS STRATEGY EXCELLENCE
          • COMPETITIVE SCENARIO
            • EXPANSIONS & INVESTMENTS
              • Table EXPANSIONS & INVESTMENTS, 2017-2020
            • NEW PRODUCT LAUNCHES
              • Table NEW PRODUCT LAUNCHES, 2017-2020
            • MERGERS & ACQUISITIONS
              • Table MERGERS & ACQUISITIONS, 2017-2020
            • AGREEMENTS, JOINT VENTURES, AND PARTNERSHIPS
              • Table AGREEMENTS, JOINT VENTURES, AND PARTNERSHIPS, 2017-2020
        • COMPANY PROFILES
          • COMPANIES WITH TECH PARTNERSHIPS
            • BASF SE
            • DSM
          • COMPANIES WITH TECH CAPABILITIES
            • HERBALIFE NUTRITION LTD.
            • AMWAY
            • DNAFIT
            • WELLNESS COACHES
            • ATLAS BIOMED GROUP LIMITED
            • CARE/OF
            • HABIT FOOD PERSONALIZED, LLC
            • PERSONA
            • BACTOLAC PHARMACEUTICAL, INC.
            • BALCHEM CORPORATION
            • ZIPONGO
            • DNALYSIS
            • SANGER GENOMICS PVT LTD.
            • DAYTWO INC.
            • MINDBODYGREEN
            • BIOGENIQ
            • HELIX
            • SEGTERRA, INC.
            • METAGENICS, INC.
            • BAZE
            • GX SCIENCES, INC.
            • NUTRIGENOMIX
        • APPENDIX
          • DISCUSSION GUIDE
          • KNOWLEDGE STORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL
          • AUTHOR DETAILS

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